Posts Tagged :

consumerpackagedgoods

The Power of Consumer Insights for CPG Startups During Economic Uncertainty 700 500 Michelle Breyer

The Power of Consumer Insights for CPG Startups During Economic Uncertainty
Consumer insights have the power to help your brand better connect with consumers. read more
Eatable: A Packaging Update that Pops 700 500 Michelle Breyer

Eatable: A Packaging Update that Pops
A gourmet popcorn company needed a marketing and packaging update that would help support its retail expansion. read more
Standing out from the Pack: Q&A with Kady Sandel 700 500 Michelle Breyer

Standing out from the Pack: Q&A with Kady Sandel

When you walk into a store, you easily can be overwhelmed by the sheer volume of products on the shelf. In a market with thousands of companies are selling similar products, how do you break through the noise to reach your target consumer? We spoke brand strategist and designer Kady Sandel with Aventive Studio, an Austin-based…

read more
10 Years of Growing Brands: Q&A with SKU Founder 700 500 Kirstin Ross

10 Years of Growing Brands: Q&A with SKU Founder

ASKU Founders Clayton Christopher, Shari Wynne Ressler and Scott Jensen A decade ago, Austin was known for tech, live music and great barbecue (and our mighty Texas Longhorns). But a dynamic, fast-growing consumer-products industry was bubbling up under the radar, with larger brands as well as a wide range of emerging brands springing to life.…

read more