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Applying to SKU Programs

SKU accepts applications from consumer product startups for their accelerator programs across the nation. Please read more about each of our four offered programs to find which one is the best fit for you and your CPG startup.

Companies admitted into the program receive hands-on mentorship from industry experts, investors, and serial entrepreneurs in exchange for a small equity stake in each company. Selected companies meet face-to-face with SKU mentors once a week for 8-14 weeks, depending on the program. In addition, a cash bonus of up to $20,000 is available upon completion of the program. As startup advisors and patient investors, we are laser-focused on maximizing the odds of long-term success for each of our companies.

Want to preview the application before you get started? Click here to download the full application. Note: The PDF is not the formal application. To apply, please fill out our online application linked in the  button below.

Visit our FAQ before submitting an application: http://sku.is/faq/

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Our Programs

Dallas/Fort Worth, TX. SKU DFW is fully operated by SKU and powered by DFW CPG.

  • Curriculum: 8-week “SKU MBA” program
  • Focus: Later stage companies, over $500K annual revenue
  • Equity: Based on trailing 12-month revenue, between 3-5%
  • Timing:  Track 1 in-progress, Track 2 applications opening in 2021.

Austin, TX. The nation’s first and leading consumer products accelerator.

  • Curriculum: 14-week program
  • Focus: Category agnostic. Looking for startups with revenues of $100K to $1 million
  • Equity: 5%
  • Timing: Recruiting for Track 9, application deadline Saturday, October 31st

New York, NY. BeyondSKU is a SKU program run by BeyondBrands, which focuses on Purpose, Planet, Passion, Prosperity, People.

  • Curriculum: 12-week program
  • Focus: Startups in the natural space
  • Equity: 6%
  • Timing: Applications for 2020 now open.

Twin Cities, MN. ImpactSKU is a partnership between SKU and FINNOVATION Lab, supported by 301Inc and The Stable, focused on purpose-driven startups. Currently offering ImpactSKU Preview to introduce the program, provide support and create a deeper network with CPGs, mentors and service providers in the area.

  • Curriculum: 8-week program
  • Focus: Purpose/mission-driven startups
  • Timing: Full program to launch in 2021