Foraged & Found,Mentor
consumer first design, innovation strategy, product design, understanding the first moment of truth and second moment of truth to guide product refinement, strategic frameworks for brand positioning and how that translates into product design, consumer target refinement and usage to design products, consumer learning via digital and formal methods; also research and development for food products including technical problem solving, experimentation, formulation, shelf life, scale up, etc.
New Hope, MN
Morgan Patrick is a passionate innovator and strategic growth enthusiast with over a decade of experience designing new products at General Mills. Currently rocking the role of Innovation and Core Growth R&D Manager, Morgan oversees a portfolio of sweet and salty snacks, driving consumer first strategies and crafting technical solutions. With a knack for building roadmaps for technology-enabled transformations, she’s all about keeping things fresh, competitive, and future-proof.
Morgan’s career also reflects a flair for consumer insights and brand design like when she spearheaded consumer learning plans as an Innovation Coach, facilitated strategy development for over 30 brands as a Strategy & Innovation Consultant, and crafted package design solutions with a human-centered approach as a Product Design Accelerator.
But that’s not all! Morgan’s heart beats for empowering entrepreneurs in Africa through her volunteer work with Partners in Food Solutions. From leading on-site training and consulting for milling and baking professionals in Ethiopia to pioneering new volunteer models in West Africa, Morgan’s efforts are helping to build sustainable businesses and spark economic growth in the region.
With a blend of passion and quirkiness, Morgan Patrick is all about making big things happen and having a blast along the way.