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SKU announces seven brands for the Fall 2026 cohort
SKU Selects Seven Consumer Brands for Fall 2026 Accelerator Cohort 1024 576 Julie Fabricant

SKU Selects Seven Consumer Brands for Fall 2026 Accelerator Cohort
SKU, the original accelerator for consumer brands, today named the seven companies joining its Fall 2026 cohort.  read more
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5 Critical Formulation Considerations for Emerging Beverage Brands 1024 683 sku

5 Critical Formulation Considerations for Emerging Beverage Brands

Bringing a new beverage to market requires more than a great idea. It takes a thoughtful balance of creativity, technical expertise, and commercial awareness. For emerging brands, formulation is often where momentum is either built or lost. At Vibrant Ingredients™, we gathered insights from our internal experts across tea, cold brew coffee, flavor creation, product…

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Beau Bergman Named SKU Executive Director 500 300 Michelle Breyer

Beau Bergman Named SKU Executive Director

SKU is pleased to announce the appointment of Beau Bergman as the new Executive Director. Bergman is a seasoned innovation strategist, mentor and business development leader with extensive experience bridging the gap between emerging startups and enterprise corporations. Bergman takes the reins from Buff Greebe, who announced earlier this month he was leaving to pursue…

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Springland Redefines the Modern Dog Parenting Experience 700 500 Michelle Breyer

Springland Redefines the Modern Dog Parenting Experience

Springland Pets began with a moment of clarity that founder Shannon Ross couldn’t shake: dogs had evolved into full-fledged family members, but the products designed for them hadn’t kept pace. As a design-minded dog parent herself, she saw a major disconnect between what modern consumers wanted and what the industry offered — uninspired products that…

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From Stockouts to Success: Inventory Tips for Emerging Brands 700 500 Cin7

From Stockouts to Success: Inventory Tips for Emerging Brands

For emerging brands, inventory management can be both an opportunity and a challenge. The ability to manage stock effectively can mean the difference between delighting customers and losing sales. To help SKU brands navigate this critical piece of the business, we spoke with partner Cin7 to provide an overview of inventory management — why it…

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CPG Startup Guide to Addressing MAHA 700 500 Hillary Hughes and Jake Riggs

CPG Startup Guide to Addressing MAHA

As the “Make America Healthy Again” (MAHA) movement gains momentum, companies face uncertainty in a changing landscape as new regulations are being passed at the state and federal level that will require label review, potential modification and possibly reformulation to ensure compliance. For example, the U.S. Food and Drug Administration (“FDA”) has taken action to…

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