The SKU Report Page

From DTC to Amazon: Ecommerce Best Practices 700 500 Michelle Breyer

From DTC to Amazon: Ecommerce Best Practices

For CPG companies both large and small, companies need to have eCommerce strategies, whether that be selling direct to consumer and Amazon. read more
Sober Curious? The Mocktail Boom 700 500 Michelle Breyer

Sober Curious? The Mocktail Boom

In addition to booze-free versions of traditional cocktails like margaritas and cosmopolitans, brands are creating a wide array of interesting, exciting and exotic offerings made from premium ingredients. read more
Foodservice: A Trillion-Dollar Channel for Emerging Brands 700 500 Michelle Breyer

Foodservice: A Trillion-Dollar Channel for Emerging Brands

As emerging brands consider their channel strategy, some ignore the foodservice industry – an industry estimated at $1.7 trillion in the United States in 2020, according to the USDA. read more
From Functional Coffee to Healthy Snacking: Expo East Trends 700 500 Michelle Breyer

From Functional Coffee to Healthy Snacking: Expo East Trends

Expo East ’21 As the first industry trade show to return since the start of pandemic, Informa Markets’ Expo East 2021 provided a valuable peek at top trends in organic and natural foods. Held in Philadelphia, a number of brands and retailers attended the show, which had strict COVID protocols in place to give attendees…

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SKU Atlanta Partners: Q&A with Craft Catalyst Team 700 500 Michelle Breyer

SKU Atlanta Partners: Q&A with Craft Catalyst Team

Steef Schelke and Chris Olivier, the principals of Craft Catalyst, spent some time with them to learn more about Craft Catalyst, and to talk about why they believe SKU Atlanta can help bring together the Southeast’s CPG community. read more
Standing out from the Pack: Q&A with Kady Sandel 700 500 Michelle Breyer

Standing out from the Pack: Q&A with Kady Sandel

When you walk into a store, you easily can be overwhelmed by the sheer volume of products on the shelf. In a market with thousands of companies are selling similar products, how do you break through the noise to reach your target consumer? We spoke brand strategist and designer Kady Sandel with Aventive Studio, an Austin-based…

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The Art of Culinary Innovation: Q&A with Mark Crowell 700 500 sku

The Art of Culinary Innovation: Q&A with Mark Crowell

Mark Crowell, SKU Mentor and founder of Culinex A decade ago, few would have imagined the the concept of insects as protein, the range of milk alternatives or the proliferation of hard seltzers in every flavor imaginable. The innovation in the food and beverage space is creating entirely new categories, reshaping the store shelves and…

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Apply now to Austin Track 10 700 500 Michelle Breyer

Apply now to Austin Track 10

Austin-based SKU is accepting applications for its 10th Austin cohort through Oct. 31st. The ideal SKU company has traction in the market, a compelling founder story and annual revenues of $250K or greater read more
Gathering in Person Again: Tara Burkley Talks Expo East 700 500 sku

Gathering in Person Again: Tara Burkley Talks Expo East

With Expo East coming up Sept 22-25th in Philadelphia, Tara Burkley shared the experience of going virtual and the return to live events. read more
Seth Werner Talks about the Power of Pricing 700 500 Michelle Breyer

Seth Werner Talks about the Power of Pricing

Pricing is unique in that it is the one opportunity for the firm to capture value. read more