Creating Lasting Change in CPG
SKU: The Nation's Leading Consumer Products Accelerator

The SKU Ecosystem

SKU surrounds stellar startups with a powerful ecosystem that provides the tools and skills necessary to scale.

Founders

SKU’s 12-week program includes a best-in-class curriculum and hand-picked teams of rock-star mentors to help brands successfully scale.

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Mentors

Join SKU’s community of more than 700 industry experts, investors, successful entrepreneurs, all dedicated to helping passionate founders build their brands.

> Become a SKU Mentor

Partners

Connect with SKU’s powerful community of CPG founders and industry leaders and stay on top of the latest trends in CPG.

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What We Do

SKU provides an ecosystem that creates lasting change in CPG by providing all the resources founders need to accelerate the growth of their brands.  SKU’s world-class program is driven by a community of the nation’s top CPG leaders, successful founders and industry experts. Our intensive programs offer best-in-class education, hand-picked teams of  mentors and access to retailers and investors, all dedicated to building brands that change lives.

Testimonials

LAST CHANCE TO APPLY FOR SPRING '25!

SKU is for you if...

You are a consumer product startup with traction and market validation, ready to take the next steps to scale.

SKU Fall '24 Track

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Nationwide program with three programs a year

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The SKU Report: The Latest CPG News

SKU Fall ’24 Brands Shine at Showcase CPG Pitch Event

SKU Fall ’24 Brands Shine at Showcase CPG Pitch Event 700 500 Michelle Breyer

The Fall ’24 Showcase on Nov. 19 was an overwhelming success. The founders of the seven brands shared their compelling founder stories and their growth strategies in front of a standing-room only crowd at Rowling Hall at the Texas McCombs School of Business. CPG leaders and investors from around the country flew to Austin for the…

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The 5 Biggest Mistakes Brands Make When Launching on Amazon.

The 5 Biggest Mistakes Brands Make When Launching on Amazon. 700 500 Ryan Flynn

Ryan Flynn, CEO, ExpertCPG For emerging brands, building a multi-channel strategy alongside Amazon can further bolster success. It offers vast reach, powerful tools and a user-friendly experience. But launching on Amazon is both a strategic opportunity and a formidable challenge for brands. While the Amazon marketplace offers immense reach, it’s also highly competitive and complex.…

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How will Siete deal impact CPG startups? Experts weigh in.

How will Siete deal impact CPG startups? Experts weigh in. 500 300 Michelle Breyer

The big news that PepsiCo, Inc. has entered into a definitive agreement to acquire SKU alum Siete Foods for $1.2 billion rocked the CPG world. It was some much-needed positive news at a time when CPG investment and M&A activity have been slow. Alex Bodney, Midnight Ventures Many founders hope the Siete deal will jump start…

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Two Smart Cookies Redefine Sweet Gluten-Free Indulgence

Two Smart Cookies Redefine Sweet Gluten-Free Indulgence 700 500 Michelle Breyer

Two smart cookies team team up to launched Meli’s Cookies, aiming to bring the joy of great-tasting, naturally gluten-free cookies to everyone.

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