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Three Drivers of Growth for Emerging CPG Brands 700 500 Michelle Breyer

Three Drivers of Growth for Emerging CPG Brands
SKU mentor provides insights some of the key ways that emerging brands can drive growth – from focusing on niche markets to embracing social platforms. read more
Rebranding Case Study: From Niche to NuSkool 700 500 Michelle Breyer

Rebranding Case Study: From Niche to NuSkool
Ugly Wolf’s rebrand of NuSkool is a case study in how to build a brand that can engage and scale. read more
SKU Spring ’24 Track Showcases Innovation 1024 537 Michelle Breyer

SKU Spring ’24 Track Showcases Innovation
Each of seven brands in the SKU Spring ’24 Track brings innovation to their category. They include a line of lightweight, packable meals created by an adventurer, a pet wellness brand developed by a veterinarian and a beauty brand born from the founder’s  personal struggle with psoriasis. read more
Experts Share top Consumer Product Trend predictions for ’24 700 500 Michelle Breyer

Experts Share top Consumer Product Trend predictions for ’24
SKU experts share their trend predictions that will shape the consumer product industry in 2024 – from pet to beauty to food. read more
Deduction Management for CPG Startups: The Five Keys to Success 700 500 Claire Pelton

Deduction Management for CPG Startups: The Five Keys to Success
When it comes to deductions management, there are some key areas that can provide more consistency between the amount invoiced and amount you’re paid. read more
Top Tips for Managing Trade Spend TO Maximize ROI 700 500 Vividly

Top Tips for Managing Trade Spend TO Maximize ROI
Managing trade promotions is vital for CPG brands like yours. Here are some tips for how to manage trade spend to maximize ROI. read more