SKU Fall '24 Track

SKU Spring ’25 Track

A wide range of successful brands have gone through SKU – from food companies like Siete to apparel brands like Criquet. We are seeking innovative brands in all categories of consumer goods. Whether you have a  food and beverage brand or have created a unique personal care product, this track will provide you with the education, mentoring and networking to help you successfully scale.

The Program

  • 12-week program that running February through May ’25.
  • The ideal company has revenues of $100K or more, a compelling founder with an innovative brand in a hot category.
  • The curriculum covers topics important to CPG startups, including Mission + Vision, Branding, Channel Strategy, Supply Chain and Innovation.
  • Each brand is supported by team of powerhouse mentors – top CPG leaders, successful founders, investors and subject-matter experts.

Applications open Aug. 15 and application deadline is Dec. 1.

To apply, you must log-in or create an Airtable account to access the application. If you have questions about the Spring ’25 Track, please email Program Director Brooke Wilson at brooke@sku.is.

About SKU

Founded in 2011, Austin-based SKU is the first and leading Consumer Product Goods (CPG) accelerator in the country. CPG entrepreneurs quickly discover that simply having a great product and funding is not all that it takes to grow a successful brand. SKU surrounds stellar startups with a wraparound infrastructure of seasoned Mentors, a customized program, advanced operations support, access to industry expertise, and connections to capital.

More than 90 companies have gone through SKU. Success stories include EPIC Provisions, Siete and Seaweed Bath. More than 90 percent of SKU alumni are still in business.