Creating Lasting Change in CPG
SKU: The Nation's Leading Consumer Products Accelerator

What We Do

SKU provides an ecosystem that creates lasting change in CPG by providing all the resources founders need to accelerate the growth of their brands.  SKU’s world-class program is driven by a community of the nation’s top CPG leaders, successful founders and industry experts. Our intensive programs offer best-in-class education, hand-picked teams of  mentors and access to retailers and investors, all dedicated to building brands that change lives.


SKU Austin

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The SKU Report: The Latest CPG News

From Restaurant to CPG: How to Keep the Special Sauce

From Restaurant to CPG: How to Keep the Special Sauce 700 500 Michelle Breyer

We spoke with Matt about his experience working to grow a brand that came out of a successful restaurant while maintaining the “special sauce” of what makes it unique.

A Case Study in Rebranding: Macro Snacks becomes HA!

A Case Study in Rebranding: Macro Snacks becomes HA! 700 500 Michelle Breyer

Track 9 brand rebranded from Macro Snacks to HA! to appeal to reach a larger market.

The Power of Objective Consumer Feedback

The Power of Objective Consumer Feedback 700 500 Michelle Breyer

Highlight in-home consumer testing experience Founders of many emerging brands often depend upon friends and family to provide feedback on their products. While that can be helpful – and cost effective – in the beginning, it has its shortcomings. Unfortunately, many of those closest to us may tell us what we want to hear rather…

Mentoring for SKU: Seeking Successful CPG Leaders

Mentoring for SKU: Seeking Successful CPG Leaders 700 500 Michelle Breyer

SKU mentor team meeting Mentoring for SKU is something special. It’s a transformative experience that positively impacts the mentors as much a the founders. I started mentoring for SKU Track 7. After selling my TextureMedia (NaturallyCurly), I was attracted to the idea of mentoring other entrepreneurs – sharing the dos, and possibly just as important,…

Alumni Companies

Nationwide program with six programs a year

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The SKU Advantage

We love what we do and it shows!


The SKU Ecosystem

SKU surrounds stellar startups with a powerful ecosystem that provides the tools and skills necessary to scale.


12 Weeks of guided development, Stellar Curriculum, Cohort of Entrepreneurs

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Industry Experts, Investors, Serial Entrepreneurs

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Direct path to trade, Alumni support, Expansion of SKU model

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SKU is for you if...

You are a consumer product startup with traction and market validation, ready to take the next steps to scale.