SKU

The CPG Acceelerator
The Crucial Role of Cash-Flow Forecasting for Emerging Brands 700 500 Michelle Breyer

The Crucial Role of Cash-Flow Forecasting for Emerging Brands
Cash-flow forecasting helps businesses anticipate the best way to scale or manage their companies in the short and long term. read more
Fundraising in an Uncertain Market: Tips for CPG Startups 700 500 Michelle Breyer

Fundraising in an Uncertain Market: Tips for CPG Startups
Early-stage fundraising isn’t easy, especially in an uncertain market. But many CPG startups are getting money. read more
SKU M/O Track Selected 700 500 Michelle Breyer

SKU M/O Track Selected

We are thrilled to announce the 10 companies selected for the 8-week SKU M/O Track. The SKU M/O Track, which kicks off June 3rd, includes best-in-class CPG curriculum along with mentor teams. It is the second phase of M/O – a partnership between SKU and Naturally Austin that aims to level the playing field for BIPOC founders. The program will be…

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ImpactSKU ’21 Cultivates Purpose-Driven CPG Startups 700 500 Kirstin Ross

ImpactSKU ’21 Cultivates Purpose-Driven CPG Startups

As we get ready to kick off ImpactSKU ’21, I want to talk about the importance of the program to SKU’s mission and its special place in the CPG industry in the Twin Cities and beyond. Growing up in the Minneapolis area, I knew there were a number of large CPG powerhouses, including General Mills,…

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Vegan Jerky Brand Balances Purpose and Profitability 1024 576 Michelle Breyer

Vegan Jerky Brand Balances Purpose and Profitability
Like many of the best brands, All Y’alls Foods emerged from a deeply personal journey. Through careful research, he realized founder Brett Christoffel could address the protein demands of humans through plants. In 2018, he launched All Y’alls Foods, which makes plant-baed proteins and snacks. read more
Chief Executive Dude Gets to the Bottom of DUDE Wipes’ Success 700 500 Michelle Breyer

Chief Executive Dude Gets to the Bottom of DUDE Wipes’ Success
DUDE Wipes has become a household name through grit and a strong determination to differentiate the brand from everything else in the $10 billion toilet paper market. read more
How to Get the Most out of Expo West ’25 700 500 Michelle Breyer

How to Get the Most out of Expo West ’25
Here are some top tips to get the most out of Expo West – the nation’s largest show for the natural product industry. read more
The Meaning of the FDA’s New “Healthy Claim” Rule 700 500 Michelle Breyer

The Meaning of the FDA’s New “Healthy Claim” Rule

The U.S. Food and Drug Administration (FDA) recently finalized its long-awaited rule for the use of “healthy claims” on food labels. The final rule brings welcome clarity for food companies but has broad legal and business implications for their products, particularly regarding how these healthy claims are presented. SKU mentor Hillary Hughes, Brian Fink and…

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SKU Fall ’24 Brands Shine at Showcase CPG Pitch Event 700 500 Michelle Breyer

SKU Fall ’24 Brands Shine at Showcase CPG Pitch Event

The Fall ’24 Showcase on Nov. 19 was an overwhelming success. The founders of the seven brands shared their compelling founder stories and their growth strategies in front of a standing-room only crowd at Rowling Hall at the Texas McCombs School of Business. CPG leaders and investors from around the country flew to Austin for the…

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The 5 Biggest Mistakes Brands Make When Launching on Amazon. 700 500 Ryan Flynn

The 5 Biggest Mistakes Brands Make When Launching on Amazon.

Ryan Flynn, CEO, ExpertCPG For emerging brands, building a multi-channel strategy alongside Amazon can further bolster success. It offers vast reach, powerful tools and a user-friendly experience. But launching on Amazon is both a strategic opportunity and a formidable challenge for brands. While the Amazon marketplace offers immense reach, it’s also highly competitive and complex.…

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