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August 2024

Top Tips for Maximizing Trade Promotions 700 500 Stuart Kennedy

Top Tips for Maximizing Trade Promotions

For emerging brands in the competitive CPG landscape, understanding and leveraging trade promotions can be the key to unlocking rapid growth and market success. As brands navigate the challenging waters of retail partnerships, shelf space battle and consumer attention, mastering the art of trade promotions can be a necessity. Stuart Kennedy, co-founder of SKU partner…

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